expertise
KO Speaks
We love to share our knowledge, our expertise, our experience and even our mistakes. As such, we continually search for appropriate speaking/teaching opportunities. If you would like to hear us speak, search below for our next engagement. If you like to know a little more about the different subjects we speak about just click on any of the titles listed below for a brief description of that particular event topic.
- Is Your Marketing Approach Fit for the Digital Age?
- In Development, Do Relationships Matter? Building Your Brand and Community Using Social Media
- Marketing in the Digital Age
- Media Strategies When Things Go Wrong
- What to do When Facing a Potential Food Product Recall
- eWOM (e Word Of Mouth)
- Reputation Management: Are You Listening?
- Truth & Transparency: Bridging the Consumer Gap in Green
- Marketing Sustainability to the Female Shopper
- Sustainability, the Economy & Petfood from a Consumer's Perspective
- Tapping "Transitional" Consumers to Create New Pouch Business
- Using Technology to Tell an Old World Story
- Forget Word of Mouth: This Mouth Only Barks!
Title: Forget Word of Mouth: This Mouth Only Barks!
Speaker: Craig Ostbo & Shelley Gunton
Event: Packaging That Sells
Date: November 1, 2006
Sponsor: Brand Packaging Magazine
How do you create appetite appeal on a food product package when the primary purchaser is not the primary consumer and will never put the product in their mouth? Welcome to the world of pet food packaging.